In a retaliation to its rivals, BT has created a strategy to make the UK the fastest broadband nation.

The announcement comes shortly after its rivals denounced the quality of UK broadband. In a letter to the Financial Times, competition including Sky, Vodafone and TalkTalk were among signatories stating that it was time for a radical reform.

BT“Ofcom is conducting the most fundamental review of the communications market in a decade, and has identified serious problems with the ownership of the national telecoms network by BT Openreach,” the letter reads.

“These include a conflict of interest in the role of BT, poor quality of customer service and difficulties in enforcing the existing regulatory regime. The result is a substandard experience for millions of customers and diminished opportunity for alternative providers to compete effectively.”

In response BT has now revealed plans to connect 10 million homes to ultrafast broadband by the end of 2020. This is in addition to raising the minimum broadband speed for homes that cannot access fibre to 5-10Mpbs.

Further plans include:

  • Openreach will increase on-time customer installations
  • Aim to improve customer service with text progress updates and access to engineer mobile numbers
  • Co-funding more community broadband schemes

Gavin Peterson, BT’s chief executive stated that: “”We want to forge an ultrafast future for Britain and stand ready to help government deliver the broadband speeds necessary for every property to enjoy modern day internet services, such as high definition TV streaming and cloud computing,” he said.”

A spokesperson for Ofcom stated: “It’s important that BT is looking to help address the growing needs of broadband users who rely on its network, and we welcome the company’s commitment to provide ultrafast broadband to 10 million premises.”

Leave a Reply

Your email address will not be published. Required fields are marked *